Video RPM and CPM calculator

RPM and CPM are the two numbers that confuse creators most. With this calculator you can estimate your earnings, find your real RPM and convert the CPM an advertiser pays into the RPM that reaches you.

Estimated earnings

$75.00

earnings = views ÷ 1,000 × RPM

For 50,000 views.

RPM and CPM, made simple

  1. 1CPM: what an advertiser pays per 1,000 impressions of their ad.
  2. 2RPM: what you earn per 1,000 views of your video, after the revenue share and counting views without ads.
  3. 3Pick a mode, enter your numbers and compare: RPM is the figure that really tells you how much you earn.

Frequently asked questions

It depends heavily on your audience’s country and topic. Audiences in the United States or Western Europe usually have higher RPMs than other markets.

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